Many industries are undergoing enormous change. the transportation and mobility sector is a perfect example of an industry undergoing rapid change in technology and customer expectations in particular. these changes are being driven by three major trends DECARBONIZATION, AUTOMATION, SERVITIZATION. But it is very important to you know that these three trends won’t just transform the movement of people, the moment of goods will also change.
DECARBONIZATION
We
know that transportation has a major impact on our environment and is a major
cause of greenhouse gas emissions. In the US, transportation generates 281
percent of total greenhouse gas emissions from burning gasoline. The urgent need to transition to greener
vehicles is there, which is where electrification comes in when it comes to
cars-electrical vehicles. So over will well transition to this world where we
also have stricter national emissions target greater urban popularization
improving changing enforce future for
EVs and declining costs of batteries especially lithium-ion batteries
already come down by about 80% since 2010 and this will continue to happen so
we are on track to mass adoption of EVs and it is not just car that is going
electric there’s Indian ride-sharing company Ola that has invested massively in
e-scooters and the companies. Plant in India is gearing up to produce 10million
electric scooters a year making us the world’s largest e-scooters facility.
Norway has been running electric ferries even back in 2015 and they aim to run
all ferries completely electric by 2023. The other technology that will help us
with decarbonization is green hydrogen as long as we can produce hydrogen in a
green way we can then fill up our cars, planes, truck, and trains with hydrogen
rather than diesel or gasoline and the only byproduct it will generate are
water.
AUTOMATION
Elon Musk famously said that his Tesla cars
will be completely level 5 autonomous meaning that they can do anything a
driver can do by the end of 2021. This hasn’t quite happened yet but while his
predictions weren’t quite right there are so many other car manufacturers working
on this and they’re currently working on mostly level four autonomy where
vehicles can drive themselves in certain conditions. We are seeing driverless
taxis becoming a reality.
SERVITIZATION
Servitization is a massive trend that will
affect almost all industries in mobility is no exception. As more and more of
us live in densely populated megacities and as concerns grow over the climate
crisis the days of everyone owning and running their cars are numbered. Plus,
there is the rise of ride-sharing services like Uber, and transportation is now
much more complex and multi-layered than traditional private ownership of cars,
so increasingly, then we’ll turn to mobility as a service provider to meet our
transportation needs.
Think of mobility on demand: So a company
like Uber could technically fall under this bracket but with mass operations in
the future will offer customers multiple mobility options via a single payment
channel. For Example with a mass provider, you could borrow a car for a few
hours of a day or you can pick up an e-scooter for moving around in town. On
Public transport, all the same platform but the key notion here is-that access
to mobility rather than Ownership. In the future, the majority of city dwellers
may never need to own a car at all.
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